Economics and Business Management

I. Zhofan

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Development of the marketing strategy of agricultural sector enterprises on the grain markets of Ukraine and the People's Republic of China (PRC)


I. Zhofan, O. Pashchenko, Olena Zharikova
Keywords: grain production; agricultural enterprise; marketing strategy; agricultural marketing; balanced development strategy

Zhofan, I., Pashchenko, O., & Zharikova, O. (2023). Development of the marketing strategy of agricultural sector enterprises on the grain markets of Ukraine and the People's Republic of China (PRC). Economics and Business Management, 14(1), 54-75. https://doi.org/10.31548/economics14(1).2023.004