Economics and Business Management

Business efficiency of using “therapeutic bee beds in a pyramid” in health improvement of the American population

A. Olshanskyi
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Abstract

The purpose of this study was to analyse the economic prospects for the development of beekeeping in the United States of America, specifically to explore the possibilities of integrating apitherapy into the agricultural sector and the wellness industry. The focus was on the effects of beekeeping on the economy, the analysis of demand for bee products, and the commercialisation potential of innovative apitherapy methods. The methodology included statistical data analysis, assessment of honey production dynamics, study of market trends, and evaluation of the economic efficiency of new bee product-based treatments. The study found that honey production in the United States in 2023 was 139 million pounds, 11% more than in 2022, despite a 6% decrease in the number of bee colonies. At the same time, the average honey yield per colony increased by 17%. The main producing states continue to be North Dakota, South Dakota, and California. Demand for honey and other bee products stays consistently high, while honey imports have fallen by 25% due to tighter product quality controls. The contribution of bee pollination to agriculture was estimated separately at over 18 billion USD annually. Particular attention was paid to the prospects for apitherapy. Analysis revealed that the market for alternative medicine and wellness services in the United States is estimated at over 1.5 trillion USD and is showing steady growth. Innovative technologies, such as the “therapeutic bee bed in a pyramid”, have strong commercial potential due to the demand for natural therapeutic methods. It was estimated that the introduction of this technology in wellness centres and eco-hotels would break even within 6-12 months. The practical significance of this study lies in the fact that the findings can be used by entrepreneurs, investors, and specialists in beekeeping, alternative medicine, and the wellness business to assess the profitability of expanding business models based on apitherapy technologies

Keywords

honey; health improvement; wellness industry; medicine; bioeconomy

Suggested citation
Olshanskyi, A. (2025). Business efficiency of using “therapeutic bee beds in a pyramid” in health improvement of the American population. Economics and Business Management, 16(2), 185-202. https://doi.org/10.31548/economics/2.2025.185
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