National University of Life and Environmental Sciences of Ukraine
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The role of the digital competence of employees in the marketing management of agricultural enterprisesTetiana Balanovska, B. Wyrzykowska, V. Voskolupov Keywords: marketing; marketing management; digital competence; marketing research; agricultural enterprise
Balanovska, T., Wyrzykowska, B., & Voskolupov, V.
(2020).
The role of the digital competence of employees in the marketing management of agricultural enterprises.
Economics and Business Management,
11(2),
1-17.
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Marketing management in the activity of agricultural enterprisesTetiana Balanovska, V. Voskolupov Keywords: marketing; marketing management; management of marketing; agricultural enterprise
Balanovska, T., & Voskolupov, V.
(2020).
Marketing management in the activity of agricultural enterprises.
Economics and Business Management,
11(1),
1-13.
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Development of human capital in the context of the emerging creative economyTetiana Balanovska, Olena Cherednichenko, Ludmila Stepasyuk, О. Yurchenko , К. Dramaretska, O. Baranovska Keywords: innovation; educational programmes; sustainability; competitiveness; human capital; development; agrаrian sector of the economy
Balanovska, T., Cherednichenko, O., Stepasyuk, L., Yurchenko , О., Dramaretska, К., & Baranovska, O.
(2024).
Development of human capital in the context of the emerging creative economy.
Economics and Business Management,
15(4),
161-184.
https://doi.org/10.31548/economics/4.2024.161
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The role of territorial communities in ensuring sustainable development of the agrarian sphere of UkraineTetiana Balanovska, V. Sotnyk, M. Yaroshko Keywords: agrarian sphere; agrarian sector; agricultural enterprises; agro-economic passport; sustainable development; territorial community
Balanovska, T., Sotnyk, V., & Yaroshko, M.
(2025).
The role of territorial communities in ensuring sustainable development of the agrarian sphere of Ukraine.
Economics and Business Management,
16(3),
129-144.
https://doi.org/10.31548/economics/3.2025.129
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Instruments for forming an adaptive and competitive enterprise management system in the context of digital transformationTetiana Balanovska, О. Havrysh, O. Gogulya, К. Dramaretska, V. Voskolupov Keywords: innovation; competitiveness; management; managerial processes; digitalisation; digital competencies
Balanovska, T., Havrysh, О., Gogulya, O., Dramaretska, К., & Voskolupov, V.
(2025).
Instruments for forming an adaptive and competitive enterprise management system in the context of digital transformation.
Economics and Business Management,
16(4),
111-130.
https://doi.org/10.31548/economics/4.2025.111
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